Lundbeck / Vyepti

With peace in mind.

People who suffer from migraine are often caught in a vicious cycle of failed treatments. Vyepti can be a lifeline, finally bringing relief. 

To reimagine its patient support program, Pivot helped the franchise team create an equally soothing experience. Dense text was transformed into crisp infographics and overwhelming layouts aired out. The addition of photos and quotes personalized the frontline support team. Today, Vyepti Connect^® is a comforting extension of the therapy it supports.